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Anvelopa iarna Continental WinterContact TS 870 P 235/50R20 100T
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Continental WinterContact TS 870 P 235/50R20 100T
Anvelopa Iarna YOKOHAMA BluEarth*Winter V906 SUV 285/35R22 106W
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YOKOHAMA BluEarth*Iarna V906 SUV 285/35R22 106W
Anvelopa iarna HANKOOK W330 WiNter i*cept evo3 275/35R20 102W XL
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HANKOOK W330 WiNter i*cept evo3 275/35R20 102W XL
Anvelopa iarna Goodyear ULTRAGRIP PERFORMANCE 3 255/45R19 100T
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Goodyear ULTRAGRIP PERFORMANCE 3 255/45R19 100T
Anvelopa iarna PIRELLI P ZERO WINTER 245/45R19 102H
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PIRELLI P ZERO WINTER 245/45R19 102H
Anvelopa iarna CONTINENTAL WinterContact TS 870 P 215/45R20 95T
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CONTINENTAL WinterContact TS 870 P 215/45R20 95T
Anvelopa iarna Bridgestone BLIZZAK 6 275/55R19 111W
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Bridgestone BLIZZAK 6 275/55R19 111W
Anvelopa iarna YOKOHAMA BluEarth*Winter V906 SUV 305/35R21 109W
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YOKOHAMA BluEarth*Iarna V906 SUV 305/35R21 109W
Anvelopa iarna Bridgestone BLIZZAK 6 265/55R19 109W
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Bridgestone BLIZZAK 6 265/55R19 109W
Anvelopa iarna CONTINENTAL WinterContact TS 870 P 245/45R21 104V
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CONTINENTAL WinterContact TS 870 P 245/45R21 104V
Anvelopa Iarna HANKOOK W330A Winter i*cept evo3 X 305/35R21 109V
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HANKOOK W330A Iarna i*cept evo3 X 305/35R21 109V
Anvelopa iarna YOKOHAMA BluEarth*Winter V906 SUV 315/30R22 107W
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YOKOHAMA BluEarth*Iarna V906 SUV 315/30R22 107W
Anvelopa iarna YOKOHAMA BluEarth*Winter V906 SUV 285/45R21 113V
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YOKOHAMA BluEarth*Iarna V906 SUV 285/45R21 113V
Anvelopa iarna Pirelli P ZERO WINTER 2 245/40R19 98V
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Pirelli P ZERO WINTER 2 245/40R19 98V
Anvelopa iarna Continental WinterContact TS 860 S 245/45R19 102V
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Continental WinterContact TS 860 S 245/45R19 102V
Anvelopa Iarna CONTINENTAL ContiWinterContact TS 830 P 255/35R19 96V
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CONTINENTAL ContiWinterContact TS 830 P 255/35R19 96V
Anvelopa Iarna PIRELLI PZERO WINTER 235/40R19 96V
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PIRELLI PZERO WINTER 235/40R19 96V
Anvelopa iarna Michelin PILOT ALPIN 5 255/35R19 96V
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Michelin PILOT ALPIN 5 255/35R19 96V
Anvelopa iarna DUNLOP SP WI SPT 3D 265/40R20 104V
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DUNLOP SP WI SPT 3D 265/40R20 104V
Anvelopa iarna Nokian WR SUV 4 275/40R21 107V
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Nokian WR SUV 4 275/40R21 107V
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.