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Anvelopa Vara YOKOHAMA — 235/45R20 100V
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YOKOHAMA — 235/45R20 100V
Anvelopa allseason Michelin CROSSCLIMATE 2 SUV 235/55R19 105W
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Michelin CROSSCLIMATE 2 SUV 235/55R19 105W
Anvelopa Vara CONTINENTAL PremiumContact 6 225/55R17 97W
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CONTINENTAL PremiumContact 6 225/55R17 97W
Anvelopa iarna Continental WinterContact TS 870 P 215/55R17 98V
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Continental WinterContact TS 870 P 215/55R17 98V
Anvelopa allseason Michelin CROSSCLIMATE 2 SUV 255/60R18 112H
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Michelin CROSSCLIMATE 2 SUV 255/60R18 112H
Anvelopa vara MICHELIN PILOT SPORT 4 225/55R19 103Y
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MICHELIN PILOT SPORT 4 225/55R19 103Y
Anvelopa vara MICHELIN LATITUDE SPORT 3 255/55R18 105W
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MICHELIN LATITUDE SPORT 3 255/55R18 105W
Anvelopa iarna BRIDGESTONE BLIZZAK LM005 225/55R18 102V XL
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BRIDGESTONE BLIZZAK LM005 225/55R18 102V XL
Anvelopa allseason Michelin CROSSCLIMATE 2 SUV 235/55R19 101V
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Michelin CROSSCLIMATE 2 SUV 235/55R19 101V
Anvelopa allseason CONTINENTAL AllSeasonContact 2 215/45R16 90V
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CONTINENTAL AllSeasonContact 2 215/45R16 90V
Anvelopa vara Michelin PRIMACY 3 245/55R17 102W
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Michelin PRIMACY 3 245/55R17 102W
Anvelopa allseason CONTINENTAL AllSeasonContact 2 255/50R19 103T
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CONTINENTAL AllSeasonContact 2 255/50R19 103T
Anvelopa vara Michelin PRIMACY 4+ 245/65R17 111H
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Michelin PRIMACY 4+ 245/65R17 111H
Anvelopa vara Goodyear EAGLE SPORT CARGO 235/50R19C 111T
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Goodyear EAGLE SPORT CARGO 235/50R19C 111T
Anvelopa allseason Michelin CROSSCLIMATE 2 215/45R18 93W
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Michelin CROSSCLIMATE 2 215/45R18 93W
Anvelopa allseason Continental AllSeasonContact 2 225/55R16 99W
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Continental AllSeasonContact 2 225/55R16 99W
Anvelopa allseason Michelin CROSSCLIMATE 2 SUV 255/55R18 109W
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Michelin CROSSCLIMATE 2 SUV 255/55R18 109W
Anvelopa iarna Michelin ALPIN 7 235/60R18 107H
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Michelin ALPIN 7 235/60R18 107H
Anvelopa iarna Continental WinterContact TS 870 P 215/60R17 100V
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Continental WinterContact TS 870 P 215/60R17 100V
Anvelopa allseason Michelin CROSSCLIMATE 2 225/55R16 99W
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Michelin CROSSCLIMATE 2 225/55R16 99W
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.