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Anvelopa iarna BRIDGESTONE BLIZZAK LM001 235/50R19 99H
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BRIDGESTONE BLIZZAK LM001 235/50R19 99H
Anvelopa Vara PIRELLI P-ZERO (PZ4) 235/40R19 96W
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PIRELLI P-ZERO (PZ4) 235/40R19 96W
Anvelopa vara PIRELLI SCORPION VERDE 235/45R20 100V
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PIRELLI SCORPION VERDE 235/45R20 100V
Anvelopa vara CONTINENTAL ECOCONTACT 6 Q 235/45R21 101T
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CONTINENTAL ECOCONTACT 6 Q 235/45R21 101T
Anvelopa iarna CONTINENTAL WinterContact TS 870 P 235/45R18 94V
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CONTINENTAL WinterContact TS 870 P 235/45R18 94V
Anvelopa Vara BRIDGESTONE POTENZA SPORT 235/35R20 92Y
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BRIDGESTONE POTENZA SPORT 235/35R20 92Y
Anvelopa iarna BRIDGESTONE BLIZZAK DM-V3 235/55R19 105T
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BRIDGESTONE BLIZZAK DM-V3 235/55R19 105T
Anvelopa iarna HANKOOK IW01A iON i*cept SUV 235/60R20 108V
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HANKOOK IW01A iON i*cept SUV 235/60R20 108V
Anvelopa Iarna BRIDGESTONE BLIZZAK 6 ENLITEN 235/45R19 99W
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BRIDGESTONE BLIZZAK 6 ENLITEN 235/45R19 99W
Anvelopa vara HANKOOK K127E Ventus S1 evo3 ev 235/45R21 101V
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HANKOOK K127E Ventus S1 evo3 ev 235/45R21 101V
Anvelopa iarna Continental WinterContact TS 870 P 235/50R17 96V
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Continental WinterContact TS 870 P 235/50R17 96V
Anvelopa iarna YOKOHAMA BluEarth*Winter V906 SUV 235/60R19 103V
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YOKOHAMA BluEarth*Iarna V906 SUV 235/60R19 103V
Anvelopa allseason CONTINENTAL VanContact 4Season 235/60R17C 114/112R
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CONTINENTAL VanContact 4Season 235/60R17C 114/112R
Anvelopa iarna PIRELLI SCORPION WINTER 235/55R19 101H
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PIRELLI SCORPION WINTER 235/55R19 101H
Anvelopa allseason Michelin CROSSCLIMATE CAMPING 235/65R16C 115R
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Michelin CROSSCLIMATE CAMPING 235/65R16C 115R
Anvelopa iarna Pirelli WINTER SOTTOZERO 3 235/45R18 98V
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Pirelli WINTER SOTTOZERO 3 235/45R18 98V
Anvelopa vara CONTINENTAL ECOCONTACT 6 Q 235/45R21 101H
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CONTINENTAL ECOCONTACT 6 Q 235/45R21 101H
Anvelopa Iarna BRIDGESTONE BLIZZAK 6 ENLITEN 235/40R19 96W
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BRIDGESTONE BLIZZAK 6 ENLITEN 235/40R19 96W
Anvelopa iarna PIRELLI SCORPION WINTER 2 235/55R18 104H
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PIRELLI SCORPION WINTER 2 235/55R18 104H
Anvelopa iarna CONTINENTAL WinterContact TS 870 P 235/55R19 105H
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CONTINENTAL WinterContact TS 870 P 235/55R19 105H
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.