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Anvelopa iarna Michelin AGILIS ALPIN 195/75R16C 107R
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Michelin AGILIS ALPIN 195/75R16C 107R
Anvelopa allseason YOKOHAMA BluEarth-4S AW21 215/45R20 95T
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YOKOHAMA BluEarth-4S AW21 215/45R20 95T
Anvelopa vara YOKOHAMA ADVAN SPORT V105 245/45R18 96Y
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YOKOHAMA ADVAN SPORT V105 245/45R18 96Y
Anvelopa vara Pirelli PZERO 235/40R18 95Y
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Pirelli PZERO 235/40R18 95Y
Anvelopa vara PIRELLI CINTURATO P7 205/50R17 89Y
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PIRELLI CINTURATO P7 205/50R17 89Y
Anvelopa All season YOKOHAMA BluEarth-4S AW21 255/40R18 99Y
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YOKOHAMA BluEarth-4S AW21 255/40R18 99Y
Anvelopa allseason YOKOHAMA BluEarth-4S AW21 225/45R19 96V
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YOKOHAMA BluEarth-4S AW21 225/45R19 96V
Anvelopa allseason BRIDGESTONE TURANZA ALL SEASON 6 DRIVEGUARD 205/60R16 96V
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BRIDGESTONE TURANZA ALL SEASON 6 DRIVEGUARD 205/60R16 96V
Anvelopa iarna Michelin PILOT ALPIN 5 225/40R18 92V
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Michelin PILOT ALPIN 5 225/40R18 92V
Anvelopa allseason YOKOHAMA BluEarth-4S AW21 255/45R18 103Y
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YOKOHAMA BluEarth-4S AW21 255/45R18 103Y
Anvelopa iarna CONTINENTAL VanContact Winter 175/75R16C 101/99R
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CONTINENTAL VanContact Iarna 175/75R16C 101/99R
Anvelopa allseason Bridgestone TURANZA ALL SEASON 6 DRIVEGUAR 205/45R17 88V
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Bridgestone TURANZA ALL SEASON 6 DRIVEGUAR 205/45R17 88V
Anvelopa Vara YOKOHAMA ADVAN Sport V103 275/45R19 108Y
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YOKOHAMA ADVAN Sport V103 275/45R19 108Y
Anvelopa All season HANKOOK H750B Kinergy 4S2 225/45R18 95Y
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HANKOOK H750B Kinergy 4S2 225/45R18 95Y
Anvelopa vara DUNLOP SPT MAXX GT 245/50R18 100W
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DUNLOP SPT MAXX GT 245/50R18 100W
Anvelopa Iarna YOKOHAMA BluEarth*Winter V906 SUV 255/55R18 109V
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YOKOHAMA BluEarth*Iarna V906 SUV 255/55R18 109V
Anvelopa Vara YOKOHAMA ADVAN Sport V105 225/45R18 91Y
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YOKOHAMA ADVAN Sport V105 225/45R18 91Y
Anvelopa Iarna YOKOHAMA BluEarth*Winter V906 235/55R18 104H
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YOKOHAMA BluEarth*Iarna V906 235/55R18 104H
Anvelopa iarna YOKOHAMA BluEarth*Winter V906 225/50R18 99V
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YOKOHAMA BluEarth*Iarna V906 225/50R18 99V
Anvelopa iarna Michelin AGILIS ALPIN 195/65R16C 104R
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Michelin AGILIS ALPIN 195/65R16C 104R
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.